Coop Home Goods offers affordable, machine washable, cruelty-free pillows. Ready for the best part? Coop’s pillows are adjustable, which means they may be ideal for toss-and-turners and peeps looking to ease back and neck pain.
If you’re looking for the perfect place to rest your head at night, a Coop pillow could be it. We got the deets on this company’s products. And don’t worry — we won’t keep them cooped up.
A quick look: Coop pillow specs
| Best for | Pillow | Sizing (in.) | Internal materials | External materials | Loft |
| Side sleepers & snorers | The Original Pillow | 20 x 30 (queen) | shredded memory foam, microfiber | polyester and bamboo-derived viscose rayon blend | adjustable, 6 in. new |
| Hot sleepers & stomach sleepers | Eden Pillow | 20 x 30 (queen) | shredded gel-infused memory foam, microfiber | polyester and bamboo-derived viscose rayon blend | adjustable, 6 in. new |
| Side sleepers & pregnant people | Body Pillow | 20 x 54 | shredded memory foam, microfiber | polyester and bamboo-derived viscose rayon blend | adjustable, 6–10 in. |
| Back sleepers & people with back pain | Four Position Support Pillow | 21 x 8 | solid memory foam | polyester and bamboo-derived viscose rayon blend | 4 in. without insert, 5 in. with insert |
| Campers and roadtrippers | Travel and Camping Pillow | 19 x 13 | shredded memory foam, microfiber | polyester and bamboo-derived viscose rayon blend | adjustable |
| Side sleepers | Knee Pillow | 12 x 7 | solid memory foam | polyester and bamboo-derived viscose rayon blend | 7 in. without insert, 8 in. with insert |
| Kids | Toddler Pillow | 19 x 13 | shredded memory foam, microfiber | polyester and bamboo-derived viscose rayon blend | adjustable |
The scoop on Coop pillows
Coop Home Goods offers seven types of pillows to choose from. If you’re not sure which one is right for you, you can take the brand’s quiz to find your perfect fit.
Best Coop pillow for side sleepers and snorers
The Original Pillow
The Original is the bestseller for good reason. You can customize your pillow density for your sleep position just by adding or removing the medium-firm filling (a shredded memory foam and microfiber blend).
According to the brand, this bedtime accessory is best for firm-pillow fans, back and side sleepers, toss-and-turners, and snorers. Like all Coop pillows, it has a bamboo-rayon-polyester cover.
Reviewers say it may take a few nights of adding and removing stuffing to find your Goldilocks fit, but the effort is worth it. Sensitive to smells? You might notice a light chemical scent for a week or two (more on that below), but you should be breathing easily soon enough.
Best Coop pillow for hot sleepers and stomach sleepers
Eden Pillow
If you’re looking for a pillow that moonlights as a cloud, Eden might be for you. This one has a soft, gel-infused fill that the company says is great for stomach sleepers, overheaters, and anyone who just loves a soft pillow.
Hot sleeper? Rejoice: Thanks to this pillow’s breathable design, no more waking up in a sweaty pool, reviewers say. As with other Coop pillows, customers love how customizable the fluffy fill is.
Best Coop pillow for side sleepers and pregnant people
Body Pillow
Want a sleeping partner that’ll always support you — but won’t snore or shove you to the edge of the bed? Try this body pillow. The brand nicknames this “the cuddler” and “the pregnancy pillow,” but we call it pillow bae.
It has a medium-density fill that can be tailored to every position and every size person for full-body support.
Hate a pancake pillow? Reviewers love that this one doesn’t flatten like other body pillows. Heads up, though: Some reviewers complain that the outer cover tends to pill. Meanwhile, taller reviewers say it’s not *quite* long enough to suit their physique.
Best Coop pillow for back sleepers and people with back pain
Four Position Support Pillow
If your back and hips have been feeling a little achy-breaky, this ultrasupportive pillow might do the trick. Made from solid memory foam, the Four Position Support Pillow also includes a removable insert so you can adjust it to your desired height.
Just stick it under your knees (or your neck or ankles) and wait for the pressure to melt away. You can also use it as a lumbar support pillow on your office or dinner chair.
Reviewers rave about how this supportive model reduces (and even banishes) back pain. In addition to using it to catch some Zzz’s, some are also using it on massage tables. Users love how aesthetically pleasing it is while also being so dang practical. Some reviewers say they wish this model had a replacement cover, though.
Best Coop pillow for campers and roadtrippers
Travel and Camping Pillow
If you think camping has to result in a sore back from the cold, hard ground, you’ve probably never been glamping. This baby’s just like the Original, but it’s super compact, so you can take it on the road, in a tent, or even to your new boo’s place.
Reviewers love this one because they’re (finally) getting rejuvenating rest in cars, on planes and trains, and even at Airbnbs with less-than-ideal pillows. If you’re a backpacker, though, reviewers say it’s a little too bulky to lug for those multiday hikes.
Best Coop pillow for side sleepers
Knee Pillow
Are you a side sleeper? This may just be the pillow you never even knew you needed. It’s an adjustable pillow that’s specially crafted to make space between your legs when you sleep.
The removable foam insert gives you control of the density and thickness. The company claims the pillow takes pressure off your hips, aligns your spine, and eases back pain.
Side sleepers say they love this handy replacement for the rolled-up blankets, towels, or cushions they previously sandwiched between their knees. They say it’s much comfier, stays in place, and may help ease back and knee pain.
Heads up, though: Some shorter reviewers complained it was too wide for them, even with the insert removed.
Best Coop pillow for kids
Toddler Pillow
If you’ve got a tiny tot, Coop’s got a tiny pillow made just for them. Like the Original, the Toddler Pillow has an adjustable filling, so your little one can *finally* sleep through the night. Or at least through one nap…
Though the tots aren’t the ones writing the reviews, parents mostly give this one 5 gold stars (an average of 4.9, to be exact). Many say their little ones seem to doze off more easily with this pillow. The best part? As your child grows, you can simply toss in more stuffing.
Is a Coop pillow right for you?
Cost
The Coop is pretty dang affordable next to comparable brands. It costs $30 to $100 less than key memory foam competitors like Tempur-Pedic and Avocado and about $5 less than Casper’s most affordable option.
When we scoured the net, it was hard to find a competitor that could rival Coop’s number of 5-star reviews at such a low price point.
Since Coop is a direct-to-consumer operation (think Everlane and Warby Parker), the company claims it can provide “the best experience for the lowest prices possible.”
Materials
Fill
Much like Bruce Springsteen, Coop pillows are born in the USA.
The Original, the Body Pillow, the Travel and Camping Pillow, and the Toddler Pillow all contain a medium-firm blend of microfiber and memory foam. The Eden Pillow is hella similar, except its fill is infused with gel, so it’s supposed to feel cooler than the others. These shredded foam fills def make for an overall softer feel than a solid foam.
The Four Position Support Pillow and Knee Pillow are both made with solid memory foam, so they’re firmer and perf for sticking underneath or between your knees at night.
One study suggests that a memory foam pillow can help reduce chronic neck pain. Many Coop pillows are sold at chiropractic offices for that very reason. But memory foam isn’t always great at chilling out. The material tends to trap heat, which can bother those who like a cooler feel.
Also, despite complaints about the chemical scent, the company also claims the pillow is hypoallergenic and nontoxic. It’s certified by CertiPUR-US and GREENGUARD Gold, which means it’s free of certain harmful substances found in many foams, including flame retardants and high levels of volatile organic compounds (VOCs).
Cover
All the pillows have the same liner and cover materials. The liner that keeps the foam in place is crafted from stretchy polyester, and the cover is made from polyester and bamboo-derived rayon. The company calls the cover “super breathable,” but keep in mind that cotton is generally known to breathe better and retain less odor than poly blends.
Adjustable height and firmness
Though some experts recommend memory foam pillows rather than feather ones, material isn’t the only thing that matters.
Pillow height is also important for getting your best rest ever. That’s where Coop’s adjustability comes in. All the brand’s pillows come with an adjustable filling or foam insert so you can find your fave comfort level.
Reviewers also love that they can adjust the Coop pillow to be as firm — or as soft — as desired. Since all models are adjustable (for instance, the Original comes with a half-pound bag of extra fill), you can experiment to find the right firmness for you.
According to some reviewers, getting the firmness and pillow size *just* right can help kick a stiff neck to the curb.
And if you need a change as you keep snoozin‘, no prob. Just adjust the material for a firmer or flatter feel. You can even buy more filling if your pillow ever needs a refresh.
Sleeping position
Even in a family of back, side, and stomach sleepers, everyone can find their perf pillow(s) at Coop.
In general, side sleepers tend to be more comfortable with a taller, firmer pillow under their head — so if you sleep on your side, you’ll prob want to opt for the Original and use more of the fill. Side sleepers also tend to sleep more comfortably with a pillow between their legs — so the Body Pillow and Knee Pillow are both good options for a little extra support.
Back sleepers usually find medium-height (usually about 4 inches) pillows the comfiest. An extra pillow under your knees (like the Four Position Support Pillow) can also help take pressure off your lower back.
Stomach sleepers usually prefer super soft, flat pillows (or no pillow at all). The Original and Eden pillows are good options for stomach sleepers, but you’ll def want to use less of the filling than back or stomach sleepers.
Body type
Since all Coop pillows are customizable, there should truly be an option for every body type and size. With most models, adjusting the filling will lead to max comfort.
Still, some shorter reviewers complain that the Knee Pillow is too wide for their frame, while taller reviewers say the Body Pillow isn’t quite long enough.
Off-gassing
Here’s the deal: A lot of sensitive-nosed reviewers say the pillow’s memory foam/microfiber blend filling has a strong chemical odor, even after they’ve tried dryer sheets and other tricks. These folks recommend letting it air out for a week before resting your head on it.
But this problem isn’t unique to Coop. Off-gassing happens with a ton of foam products across the market. (Ever smelled fresh paint or freshly dry-cleaned fabrics? Yeah, that’s off-gassing too.) It happens when VOCs from the foam break down.
According to the Environmental Protection Agency, VOC exposure may cause negative health effects in some people, including:
- eye, nose, and throat irritation
- headaches, mobility problems, and nausea
- liver, kidney, or central nervous system damage
Temperature regulation
According to Consumer Reports and quite a few reviews, some users complain that the Coop pillow makes them feel a little toasty in the night. Coop does offer a cooling pillowcase that you can try, though, and the Eden may sleep cooler than the rest thanks to its gel-infused fill.
FYI: One study found that heat can actually increase VOC emissions. So sleeping hot could mean sleeping a little stinky too.
Quality
With their microfiber filling and polyester cases, Coop pillows fall in that sweet spot between budget and luxury. But if you’re looking for the best that money can buy, you may want to shop around.
Luxury pillow brands like Saatva and Tempur-Pedic can offer added comfort, but you’ll need to shell out the extra cash.
Shape retention
Coop pillows tend to retain their shape well, especially if you opt to fill yours up for a firmer feel. If it gets a little too flat over time, you can also just add some extra filling until it shapes up to your liking.
Ease of care
Compared with other pillows, the Coop is *slightly* more intensive when it comes to cleaning and maintenance. Coop recommends fluffing up your pillow daily, washing your pillowcase every 1 to 2 weeks, and tumble-drying your pillow on low heat for 15 to 30 minutes monthly to help keep it clean and retain its shape.
The company also advises washing and tumble-drying the entire pillow no more than once a year — for instance, in case of a spill. Any more than that and your pillow may wear or lose its shape more quickly. So, try to keep a secure grip on that wine glass.
If you have a Body Pillow, Coop recommends getting it cleaned at a commercial washer and dryer.
Durability and longevity
Coop pillows come with a 5-year warranty and should last at least that long. Keep in mind that memory foam doesn’t typically hold up as well as latex or down pillows, though. But if you’re set on foam, the Coop is def a solid way to go for longevity.
It’s made from high quality materials and is machine washable, which helps combat buildup of dust mites and bacteria. Reviewers say the removable/washable cover tends to pill, but hey — that’s what pillowcases are for.
Trial and warranty
Coop doesn’t have any brick-and-mortar locations, but the brand’s generous trial period and warranty means you can shop fear-free.
Coop pillows come with a 100-night risk-free sleep trial and a 5-year warranty. If you don’t love your new pillow partner or something goes wrong, you have lots of time to ship that baby back.
The lowdown on Coop competitors
Considering both cost and quality, Coop can hold its own in this pillow fight. It offers one of the longest warranties and trial periods among its key competitors.
| Coop | Casper | Tempur-Pedic | Avocado | |
| Price range | $ ($60–$80) | $$ ($65–$130) | $$$ ($80–$200) | $$$ ($89–$119) |
| Risk-free trial | 100 nights | 30 nights | none | 100 nights |
| Warranty | 5 years | 1 year | 5 years | 1 year |
Frequently asked Coop questions
What’s the difference between shredded memory foam and regular memory foam?
Coop pillows contain either solid memory foam or “cross-cut memory foam” (the same stuff, but shredded). In most Coop pillows, the cut-up stuff allows for stellar customization since you can add or remove filling as desired.
The Four Position Support Pillow and Knee Pillow, meanwhile, are both made from solid foam for added firmness and support.
What’s the benefit of having an adjustable pillow?
Everyone’s different — so why would the same pillow work for all sleepers? Some people love firmness. Others want cloudlike comfort. When you buy Coop pillows, you get to tailor yours to perfectly suit you (no matter how much your S.O. disagrees with your choice).
Plus, let’s be real: People change. Your body changes, your preferences change, and your sleep habits change.
A customizable pillow can adjust with you throughout life’s many stages: whether you’re pregnant (and a new side sleeper), recovering from surgery, or working your way through an injury — simply add and remove stuffing as needed to sleep like an angel.
Are Coop pillows good for people with neck pain?
Reviewers say the Coop Eden Pillow is especially good for neck pain. When you have neck probs, maintaining proper spinal alignment and reducing neck pressure are key. The gel-infused memory foam will relieve tension while cradling your neck like a precious bb.
Can I wash Coop pillows in the washing machine?
Save washing your Coop pillow for when you accidentally spill some chocolate ice cream or red wine on it. (Hey, it happens.)
The company advises against washing it more than once a year — any more than that and it could suffer premature wear and tear. To wash it, secure the zipper closed with a safety pin to ensure the fill stays safe. Wash on a cold, delicate cycle.
Don’t use fabric softener or bleach. Tumble-dry no more than one pillow at a time on low. To prevent mold or bacteria growth, make sure the pillow is totally dry before you rest your head on it.
The bottom line
Coop offers some solid pillow options at an excellent price point — plus, they have thousands of 5-star reviews.
Coop’s medium-firm, chiropractor-backed Original model is particularly helpful for folks with back and neck pain, side and back sleepers, and those who toss and turn all night.
But the brand also makes specialized pillows — like the Eden Pillow, the Travel and Camping Pillow, the Toddler Pillow, and the supportive Body, Knee, and Four Position Support pillows — for more specific needs, whether you’re looking for something cooling, portable, supportive, or perfectly sized for your kiddo.
Some reviewers complain about a chemical odor and a material that overheats too easily, but the company offers a cooling cover to try. If you’re not happy with your Coop pillow, you have 100 nights to return it for a full refund.
And that’s the scoop!
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